Patanjali Ayurved Assures SC Of No Violation Of Advertisement Norms Going Forward

Patanjali Ayurved recently assured the Supreme Court of India that henceforth, there shall not be any violation of any of the laws, especially relating to advertisement and branding of products manufactured and marketed by it. Further, no casual statements of claiming medicinal efficacy of any system of medicine would be released to the media in any form.

The Court, by way of its order, directed that Patanjali Ayurved be restrained from advertising or branding products manufactured and marketed by it which were meant to cure the diseases/disorders/conditions specified in the 1954 Act and 1955 Rules. Patanjali and its officers were also cautioned to refrain from making any statements against any system of medicine in the media (both electronic and print) in any form, as undertaken.

Arguments were advanced by Senior Counsel appearing for the petitioners, Additional Solicitor General appearing for the respondents no. 1 & 2 and Senior Counsel appearing for Patanjali Ayurved Limited, Mr. K.M. Nataraj, Additional Solicitor General & Shashank Bajpai adv for UOI has stated that he may be permitted to obtain instructions regarding the alleged incorrect assertions/misrepresentations in respect of various products of Patanjali in the market with regard to the medicinal efficacy of the said products, as also with regard to the measures to be put in place for curbing misstatements in the media (both electronic and print).

The Senior Counsel appearing for Patanjali Ayurved had assured the Court that henceforth, there shall not be any violation of any of the laws, especially relating to advertisement and branding of products manufactured and marketed by the Patanjali Ayurved Limited. Further, no casual statements of claiming medicinal efficacy of any system of medicine will be released to the media in any form. The Court had bound down the Patanjali Ayurved Limited to such assurances. It was also made clear that any suit pending inter se between the petitioner(s) and any person and Patanjali Ayurved Limited shall not be stayed and shall continue before the concerned Courts.

Counsel for the Petitioner: Mr. P S Patwalia, Sr. Adv.,Mr. Prabhas Bajaj, Adv. Mr. Amarjeet Singh, AOR, Mr. Priyanshu Tyagi, Adv. and Mr. Rishav Rai, Adv.

Counsel for the Respondent: Mr. K M Nataraj, A.S.G. Mr. Gurmeet Singh Makker, AOR Mr. Sharath Nambiar, Adv. Mr. Vinayak Sharma, Adv. Mr. Rajat Nair, Adv. Mr. Kanu Agrawal, Adv. Mr. Shashank Bajpai, Adv. Mr. Ishaan Sharma, Adv. Ms. Avni Singh, Adv. Mr. Jitin Chaturvedi, AOR Mr. K.M Nataraj, A.S.G. Mr. Sharath Nambiar, Adv. Mr. Vinayak Sharma, Adv. Mr. Rajat Nair, Adv. Mr. Kanu Agrawal, Adv. Mr. Shashank Bajpai, Adv. Mrs. Priya Mishra, Adv. Mr. Amrish Kumar, AOR  Mr. Vipin Sanghi, Sr. Adv. Mr. Simranjeet Singh, Adv. Mr. Gautam Talukdar, AOR Mr. Rishabh Pant, Adv. Ms. Apurba Dutta, Adv. Ms. Mrinmoi Chatterjee , AOR