Khaitan & Co. Advises Madhive Inc.

Khaitan & Co advised Madhive Inc. (a leading technology company for local Connected Television advertising (CTV)) on its Indian aspects of 100 per cent acquisition of Frequence Inc. (the premier omnichannel ad sales enablement and workflow software for local media companies and agencies).

The core team consisted of Bharat Anand (Partner), Tanvi Kumar (Partner), Lakshya Thukral (Senior Associate) and Hardik Adlakha (Associate) with assistance from the following:

Taxation related aspects: Ritu Shaktawat (Partner), Sneh Shah (Principal Associate) and Prabhanu Sikaria (Senior Associate)

Employment related aspects of the diligence: Deepak Kumar (Partner).