Digital businesses have been on the uptrend since the advent of the 4g revolution in India. The content creators are gaining centre stage in the media business ecosystem. If you look at the last 18 months, you will notice a drastic shift in the content consumption pattern. OTT platforms which were gaining popularity in the last few years have become the mainstay as far as our entertainment needs are concerned. Amid the technological disruption, we see a change in business models, content monetization techniques, increase in online revenue streams and an increase in digital artists.
With the surge of digital artists on digital platforms, copyright issues have gained precedence in recent years. Concepts like the creation of work and the exploitation of already existing work have gained significance. Business relationships and licensing arrangements have changed which have a direct bearing on the contractual negotiations between the parties.
As part of its digital initiatives, BW Legal World hosted a webinar on Copyright in digital and creative works to discuss some contemporary issues in the changing landscape of the copyright regime in India. We were joined by Mr Ameet Datta, Senior Partner, Saikrishna & Associates; Mr Essenese Obhan, Managing Partner, Obhan & Associates; Mr Nishad Nadkarni, Partner, Khaitan & Co; J.V. Abhay, Partner, Shardul Amarchand Mangaldas & Petal Chandhok, Partner, Trust Legal. These prominent IP experts shared their interesting insights on some of the burgeoning issues around the copyright and IP laws.
The discussions revolved around the due diligence that needs to be exercised by content creators and social media influencers, fair dealing and use of copyright by central and state governments, self-publishing, content aggregators, DRM measures as a means to copyright protection, artists and crypto laws, NFTs, MVPs, National IPR policy and much more.
To watch the full webinar click on the link below:
https://bit.ly/3eQhdtf